In order to pursue competition with SEO, it’s imperative to have the best tools at your fingertips. They will enable you to explore the latest opportunities and save valuable time of yours. It will also assist you in keeping a track of how your SEO can be enhanced. You can look for some good SEO services using some prominent tools mentioned below.
Google Keyword Planner is one of the most accessible tools when there is any requirement for keyword search tools. This tool has been primarily customized for advertising, but organic keywords can also be researched by modifying your results for one of your competitors.
You just need to enter the name of your product or service, your competitor’s landing page, and the category of the product. Post that, you can customize your search for certain kinds of keywords.
For almost all SEO companies, SEMrush holds its importance among the most expedient software tools for keyword research. This tool significantly offers some informative dashboards for analyzing the current page of a site.
Google Analytics marks its presence in the very beginning in the list of tools used by SEO agencies. Analytics can assist you by providing a lot of data related to the performance of your site. Further, you can utilize this tool in a much better way to discover the areas that require improvement, the areas that are moving ahead, and the areas that need your immediate attention.
Google Search Console is a tool that you would relish for monitoring the presence of your website in Google SERP. One of the initial steps that you need to take is to verify your website by addition of some code or go through Google Analytics and submit your sitemap for indexing. This tool helps you to understand how your website is being viewed by Google and its users. Thus you can opt for better performance in Google search results.
Screaming Frog is the finest tool that is utilized specifically for crawling and ruling out on-page issues. It is not so high priced and also has a free version. However, this tool does not possess perfect utility for search engine optimization. In any circumstance, if you need a tool more than just a technical audit, you will have to opt for one more tool or pick the tool that can assist you with both technical and SEO audits.
When you are looking for finding links in the first turn, Ahrefs must be your first choice. Ahrefs is the latest addition that you will find to be worthy of mentioning here. It is basically a backlink checker tool. This tool gives you the details related to all of the backlinks associated with your site, and gradually you will come to know how the links related to your site fluctuate in increasing or decreasing order.
Moz Link Explorer has brought a drastic change in Domain authority scores. This is because this tool has multiple features that make it a lot more accurate for an SEO company. Due to this, you can get better feedback on your allocated resources for your website.
You just need to follow a very simple step. Enter the main keyword for your blog post and here Yoast SEO toolset will play its role. It will suggest how to tweak your blog post to elevate it for search engines.
This tool is primarily used for testing the loading time and performance for desktop and for mobile. Further, it identifies opportunities to improve.
Written by: Jitendra Raulo
Jitendra Raulo is the Founding Director at Aarav Infotech India Pvt. Ltd., a leading Web Design and Digital Marketing Company with 11+ years of experience and having headquarter in Mumbai, India, and Support Centre at Bhubaneswar, India, he is actively working with Start-ups, SMEs and Corporations utilizing technology to provide business transformation solution.